77096 can be classified socioeconomically as Lower Middle Class class compared to other ZIP Codes in Texas based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 77096 is White. The majority race/ethnicity attending public schools in 77096 is Hispanic. The current unemployment level in 77096 is 4.1%.
| Population | 33,001 |
| Population Growth Rate | -7.67% |
| Population Density | 5,385 People per Square Mile |
| Total Households | 13,688 |
| Percentage High Income Households | 11.1% |
| Median Household Income (2021) | $71,930 |
| Average Adjusted Gross Income (2021) | $440,610 |
| Current Unemployment Rate (May 2026) | 4.1% |
| Sales Tax Rate (2025) | 8.2% |
| Majority Race/Ethnicty | White - 51.94% |
| Public School Majority Race/Ethnicty | Hispanic - 55.73% |
77096 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 18,344 | 51.94% |
| Black | 5,677 | 16.07% |
| Hispanic | 8,189 | 23.19% |
| Asian | 3,075 | 8.71% |
| Native American | 35 | 0.1% |
| Hawaiian/Pac. Islander | 0 | 0% |
77096 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 860 | 13.04% |
| Black | 1,740 | 26.38% |
| Hispanic | 3,750 | 56.86% |
| Asian | 226 | 3.43% |
| Native American | 15 | 0.23% |
| Hawaiian/Pac. Islander | 4 | 0.06% |
77096 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
| Less Than 1 Year of College | 1,069 | 5.02% |
| Bachelor Degree | 6,975 | 32.76% |
| High School Diploma | 2,616 | 12.29% |
| No High School Diploma | 387 | 1.82% |
| GED or Alternate | 225 | 1.06% |
| 1 or More Years of College | 3,762 | 17.67% |
| Associates Degree | 1,034 | 4.86% |
| Masters Degree | 2,822 | 13.25% |
| Professional Degree | 1,398 | 6.57% |
| Doctorate Degree | 1,004 | 4.72% |