| MSA Name | Santa Cruz-Watsonville, CA |
| MSA Type | Metropolitan Statistical Area |
| Timezone | Pacific Daylight Time (PDT) |
| Population (2019) | 273,213 |
| Population Growth Rate (2010-19) | 3.7% |
| Majority Ethnicity | White: 65.76% |
| Median Household Income | $78,041 |
| Current Unemployment Rate | 4.8% |
| Race/Ethnicy | Percentage of Population (2018) |
|---|---|
| White | 65.76% |
| African American | 0.82% |
| Hispanic | 28.92% |
| Asian | 3.97% |
| Native American | 0.43% |
| Hawaiin/Pacific Islander | 0.1% |
| Santa Cruz County |