74728 can be classified socioeconomically as Lower Middle Class class compared to other ZIP Codes in Oklahoma based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 74728 is White. The majority race/ethnicity attending public schools in 74728 is White. The current unemployment level in 74728 is 3.6%.
| Population | 11,352 |
| Population Growth Rate | 0.36% |
| Population Density | 21 People per Square Mile |
| Total Households | 4,398 |
| Percentage High Income Households | 0.3% |
| Median Household Income (2021) | $50,188 |
| Average Adjusted Gross Income (2021) | $686,870 |
| Current Unemployment Rate (May 2026) | 3.6% |
| Sales Tax Rate (2025) | 10.2% |
| Majority Race/Ethnicty | White - 68.17% |
| Public School Majority Race/Ethnicty | White - 41.49% |
74728 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 6,863 | 66.14% |
| Black | 536 | 5.17% |
| Hispanic | 932 | 8.98% |
| Asian | 13 | 0.13% |
| Native American | 1,723 | 16.61% |
| Hawaiian/Pac. Islander | 309 | 2.98% |
74728 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 1,027 | 44.95% |
| Black | 125 | 5.47% |
| Hispanic | 219 | 9.58% |
| Asian | 14 | 0.61% |
| Native American | 792 | 34.66% |
| Hawaiian/Pac. Islander | 108 | 4.73% |
74728 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
|---|
| Less Than 1 Year of College | 424 | 6.65% |
| Bachelor Degree | 516 | 8.09% |
| High School Diploma | 2,682 | 42.04% |
| No High School Diploma | 164 | 2.57% |
| GED or Alternate | 455 | 7.13% |
| 1 or More Years of College | 1,296 | 20.31% |
| Associates Degree | 521 | 8.17% |
| Masters Degree | 232 | 3.64% |
| Professional Degree | 25 | 0.39% |
| Doctorate Degree | 65 | 1.02% |