54104 can be classified socioeconomically as Lower Middle Class class compared to other ZIP Codes in Wisconsin based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 54104 is White. The current unemployment level in 54104 is 4.0%.
| Population | 1,096 |
| Population Growth Rate | -5.03% |
| Population Density | 5 People per Square Mile |
| Total Households | 589 |
| Median Household Income (2021) | $49,844 |
| Average Adjusted Gross Income (2021) | $165,850 |
| Current Unemployment Rate (May 2026) | 4.0% |
| Sales Tax Rate (2025) | 5.5% |
| Majority Race/Ethnicty | White - 97.17% |
54104 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 1,065 | 97.17% |
| Black | 2 | 0.18% |
| Hispanic | 3 | 0.27% |
| Asian | 20 | 1.82% |
| Native American | 6 | 0.55% |
| Hawaiian/Pac. Islander | 0 | 0% |
54104 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
| Less Than 1 Year of College | 107 | 12.3% |
| Bachelor Degree | 50 | 5.75% |
| High School Diploma | 439 | 50.46% |
| No High School Diploma | 47 | 5.4% |
| GED or Alternate | 21 | 2.41% |
| 1 or More Years of College | 133 | 15.29% |
| Associates Degree | 40 | 4.6% |
| Masters Degree | 30 | 3.45% |
| Professional Degree | 0 | 0% |
| Doctorate Degree | 3 | 0.34% |