73010 can be classified socioeconomically as Middle Class class compared to other ZIP Codes in Oklahoma based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 73010 is White. The majority race/ethnicity attending public schools in 73010 is White. The current unemployment level in 73010 is 3.6%.
| Population | 20,314 |
| Population Growth Rate | 1.06% |
| Population Density | 110 People per Square Mile |
| Total Households | 6,057 |
| Percentage High Income Households | 1.4% |
| Median Household Income (2021) | $79,795 |
| Average Adjusted Gross Income (2021) | $372,130 |
| Current Unemployment Rate (May 2026) | 3.6% |
| Sales Tax Rate (2025) | 10.2% |
| Majority Race/Ethnicty | White - 88.17% |
| Public School Majority Race/Ethnicty | White - 72.11% |
73010 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 16,662 | 88.13% |
| Black | 185 | 0.98% |
| Hispanic | 947 | 5.01% |
| Asian | 11 | 0.06% |
| Native American | 1,092 | 5.78% |
| Hawaiian/Pac. Islander | 9 | 0.05% |
73010 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 3,213 | 78.31% |
| Black | 44 | 1.07% |
| Hispanic | 453 | 11.04% |
| Asian | 11 | 0.27% |
| Native American | 377 | 9.19% |
| Hawaiian/Pac. Islander | 5 | 0.12% |
73010 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
|---|
| Less Than 1 Year of College | 1,150 | 11.39% |
| Bachelor Degree | 1,498 | 14.84% |
| High School Diploma | 3,599 | 35.65% |
| No High School Diploma | 94 | 0.93% |
| GED or Alternate | 587 | 5.81% |
| 1 or More Years of College | 1,785 | 17.68% |
| Associates Degree | 924 | 9.15% |
| Masters Degree | 392 | 3.88% |
| Professional Degree | 11 | 0.11% |
| Doctorate Degree | 55 | 0.54% |