73078 can be classified socioeconomically as Middle Class class compared to other ZIP Codes in Oklahoma based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 73078 is White. The majority race/ethnicity attending public schools in 73078 is White. The current unemployment level in 73078 is 3.6%.
| Population | 12,586 |
| Population Growth Rate | 15.67% |
| Population Density | 192 People per Square Mile |
| Total Households | 2,769 |
| Percentage High Income Households | 6.6% |
| Median Household Income (2021) | $85,625 |
| Average Adjusted Gross Income (2021) | $510,590 |
| Current Unemployment Rate (May 2026) | 3.6% |
| Sales Tax Rate (2025) | 9.8% |
| Majority Race/Ethnicty | White - 84.31% |
| Public School Majority Race/Ethnicty | White - 68.36% |
73078 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 9,509 | 84.31% |
| Black | 302 | 2.68% |
| Hispanic | 929 | 8.24% |
| Asian | 316 | 2.8% |
| Native American | 223 | 1.98% |
| Hawaiian/Pac. Islander | 0 | 0% |
73078 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 2,329 | 72.8% |
| Black | 112 | 3.5% |
| Hispanic | 374 | 11.69% |
| Asian | 113 | 3.53% |
| Native American | 268 | 8.38% |
| Hawaiian/Pac. Islander | 3 | 0.09% |
73078 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
| Less Than 1 Year of College | 554 | 11.12% |
| Bachelor Degree | 1,361 | 27.32% |
| High School Diploma | 951 | 19.09% |
| No High School Diploma | 9 | 0.18% |
| GED or Alternate | 109 | 2.19% |
| 1 or More Years of College | 990 | 19.88% |
| Associates Degree | 504 | 10.12% |
| Masters Degree | 373 | 7.49% |
| Professional Degree | 119 | 2.39% |
| Doctorate Degree | 11 | 0.22% |