96728 can be classified socioeconomically as Lower Middle Class class compared to other ZIP Codes in Hawaii. The majority race/ethnicity residing in 96728 is White. The current unemployment level in 96728 is 2.3%.
| Population | 413 |
| Population Growth Rate | 0% |
| Population Density | 103 People per Square Mile |
| Total Households | 215 |
| Median Household Income (2021) | $65,625 |
| Current Unemployment Rate (May 2026) | 2.3% |
| Sales Tax Rate (2025) | 4.5% |
| Majority Race/Ethnicity | White - 60.77% |
96728 Race/Ethnicity Breakdown
| Race/Ethnicity | Total | Percentage |
|---|
| White | 158 | 54.3% |
| Black | 0 | 0% |
| Hispanic | 25 | 8.59% |
| Asian | 77 | 26.46% |
| Native American | 0 | 0% |
| Hawaiian/Pac. Islander | 31 | 10.65% |
96728 Educational Attainment Levels
| Highest Education Level | Total | Percentage |
|---|
| Less Than 1 Year of College | 20 | 5.22% |
| Bachelor Degree | 87 | 22.72% |
| High School Diploma | 101 | 26.37% |
| No High School Diploma | 6 | 1.57% |
| GED or Alternate | 22 | 5.74% |
| 1 or More Years of College | 98 | 25.59% |
| Associates Degree | 32 | 8.36% |
| Masters Degree | 17 | 4.44% |
| Professional Degree | 0 | 0% |
| Doctorate Degree | 0 | 0% |