77904 can be classified socioeconomically as Middle Class class compared to other ZIP Codes in Texas based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 77904 is White. The majority race/ethnicity attending public schools in 77904 is Hispanic. The current unemployment level in 77904 is 4.1%.
| Population | 29,761 |
| Population Growth Rate | 5.42% |
| Population Density | 185 People per Square Mile |
| Total Households | 9,756 |
| Percentage High Income Households | 5.4% |
| Median Household Income (2021) | $81,540 |
| Average Adjusted Gross Income (2021) | $608,750 |
| Current Unemployment Rate (May 2026) | 4.1% |
| Sales Tax Rate (2025) | 8.2% |
| Majority Race/Ethnicty | White - 63.81% |
| Public School Majority Race/Ethnicty | Hispanic - 58.97% |
77904 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 22,411 | 63.81% |
| Black | 1,188 | 3.38% |
| Hispanic | 10,559 | 30.06% |
| Asian | 709 | 2.02% |
| Native American | 254 | 0.72% |
| Hawaiian/Pac. Islander | 3 | 0.01% |
77904 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 2,035 | 32% |
| Black | 393 | 6.18% |
| Hispanic | 3,827 | 60.17% |
| Asian | 90 | 1.42% |
| Native American | 13 | 0.2% |
| Hawaiian/Pac. Islander | 2 | 0.03% |
77904 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
| Less Than 1 Year of College | 1,649 | 10.69% |
| Bachelor Degree | 2,913 | 18.88% |
| High School Diploma | 3,571 | 23.14% |
| No High School Diploma | 125 | 0.81% |
| GED or Alternate | 753 | 4.88% |
| 1 or More Years of College | 3,176 | 20.58% |
| Associates Degree | 1,864 | 12.08% |
| Masters Degree | 1,063 | 6.89% |
| Professional Degree | 291 | 1.89% |
| Doctorate Degree | 26 | 0.17% |