78264 can be classified socioeconomically as Lower Middle Class class compared to other ZIP Codes in Texas based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 78264 is Hispanic. The majority race/ethnicity attending public schools in 78264 is Hispanic. The current unemployment level in 78264 is 4.1%.
| Population | 12,545 |
| Population Growth Rate | 26.61% |
| Population Density | 171 People per Square Mile |
| Total Households | 3,540 |
| Percentage High Income Households | 0.5% |
| Median Household Income (2021) | $44,870 |
| Average Adjusted Gross Income (2021) | $290,840 |
| Current Unemployment Rate (May 2026) | 4.1% |
| Sales Tax Rate (2025) | 8.2% |
| Majority Race/Ethnicty | Hispanic - 53.68% |
| Public School Majority Race/Ethnicty | Hispanic - 89.54% |
78264 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 8,659 | 43.74% |
| Black | 359 | 1.81% |
| Hispanic | 10,627 | 53.68% |
| Asian | 25 | 0.13% |
| Native American | 126 | 0.64% |
| Hawaiian/Pac. Islander | 0 | 0% |
78264 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 154 | 9.29% |
| Black | 13 | 0.78% |
| Hispanic | 1,490 | 89.92% |
| Asian | 0 | 0% |
| Native American | 0 | 0% |
| Hawaiian/Pac. Islander | 0 | 0% |
78264 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
| Less Than 1 Year of College | 636 | 11.98% |
| Bachelor Degree | 359 | 6.76% |
| High School Diploma | 2,117 | 39.89% |
| No High School Diploma | 167 | 3.15% |
| GED or Alternate | 652 | 12.29% |
| 1 or More Years of College | 922 | 17.37% |
| Associates Degree | 340 | 6.41% |
| Masters Degree | 87 | 1.64% |
| Professional Degree | 13 | 0.24% |
| Doctorate Degree | 14 | 0.26% |