78401 can be classified socioeconomically as Lower Middle Class class compared to other ZIP Codes in Texas based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 78401 is White. The majority race/ethnicity attending public schools in 78401 is Hispanic. The current unemployment level in 78401 is 4.1%.
| Population | 4,583 |
| Population Growth Rate | -14.42% |
| Population Density | 2,127 People per Square Mile |
| Total Households | 1,848 |
| Percentage High Income Households | 2.0% |
| Median Household Income (2021) | $30,625 |
| Average Adjusted Gross Income (2021) | $964,170 |
| Current Unemployment Rate (May 2026) | 4.1% |
| Sales Tax Rate (2025) | 8.2% |
| Majority Race/Ethnicty | White - 51.08% |
| Public School Majority Race/Ethnicty | Hispanic - 90.18% |
78401 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 3,230 | 51.08% |
| Black | 486 | 7.69% |
| Hispanic | 2,558 | 40.45% |
| Asian | 36 | 0.57% |
| Native American | 14 | 0.22% |
| Hawaiian/Pac. Islander | 0 | 0% |
78401 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 18 | 4.7% |
| Black | 14 | 3.66% |
| Hispanic | 349 | 91.12% |
| Asian | 1 | 0.26% |
| Native American | 1 | 0.26% |
| Hawaiian/Pac. Islander | 0 | 0% |
78401 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
|---|
| Less Than 1 Year of College | 69 | 2.86% |
| Bachelor Degree | 311 | 12.9% |
| High School Diploma | 762 | 31.61% |
| No High School Diploma | 36 | 1.49% |
| GED or Alternate | 464 | 19.25% |
| 1 or More Years of College | 444 | 18.42% |
| Associates Degree | 99 | 4.11% |
| Masters Degree | 177 | 7.34% |
| Professional Degree | 9 | 0.37% |
| Doctorate Degree | 40 | 1.66% |