79103 can be classified socioeconomically as Lower Middle Class class compared to other ZIP Codes in Texas based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 79103 is White. The majority race/ethnicity attending public schools in 79103 is Hispanic. The current unemployment level in 79103 is 4.1%.
| Population | 10,961 |
| Population Growth Rate | -1.12% |
| Population Density | 1,423 People per Square Mile |
| Total Households | 3,707 |
| Percentage High Income Households | 1.1% |
| Median Household Income (2021) | $49,381 |
| Average Adjusted Gross Income (2021) | $146,260 |
| Current Unemployment Rate (May 2026) | 4.1% |
| Sales Tax Rate (2025) | 8.2% |
| Majority Race/Ethnicty | White - 54.46% |
| Public School Majority Race/Ethnicty | Hispanic - 72.04% |
79103 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 8,692 | 54.46% |
| Black | 521 | 3.26% |
| Hispanic | 6,481 | 40.61% |
| Asian | 247 | 1.55% |
| Native American | 18 | 0.11% |
| Hawaiian/Pac. Islander | 0 | 0% |
79103 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 628 | 18.55% |
| Black | 179 | 5.29% |
| Hispanic | 2,491 | 73.59% |
| Asian | 65 | 1.92% |
| Native American | 20 | 0.59% |
| Hawaiian/Pac. Islander | 2 | 0.06% |
79103 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
| Less Than 1 Year of College | 532 | 10.63% |
| Bachelor Degree | 448 | 8.95% |
| High School Diploma | 1,690 | 33.77% |
| No High School Diploma | 130 | 2.6% |
| GED or Alternate | 500 | 9.99% |
| 1 or More Years of College | 1,133 | 22.64% |
| Associates Degree | 462 | 9.23% |
| Masters Degree | 102 | 2.04% |
| Professional Degree | 7 | 0.14% |
| Doctorate Degree | 0 | 0% |