89701 can be classified socioeconomically as Lower Middle Class class compared to other ZIP Codes in Nevada based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 89701 is White. The majority race/ethnicity attending public schools in 89701 is White. The current unemployment level in 89701 is 5.1%.
| Population | 29,258 |
| Population Growth Rate | 9.52% |
| Population Density | 367 People per Square Mile |
| Total Households | 9,574 |
| Percentage High Income Households | 1.5% |
| Median Household Income (2021) | $63,094 |
| Average Adjusted Gross Income (2021) | $594,330 |
| Current Unemployment Rate (May 2026) | 5.1% |
| Sales Tax Rate (2025) | 7.6% |
| Majority Race/Ethnicty | White - 65.66% |
| Public School Majority Race/Ethnicty | White - 45.87% |
89701 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 20,246 | 65.62% |
| Black | 965 | 3.13% |
| Hispanic | 8,040 | 26.06% |
| Asian | 978 | 3.17% |
| Native American | 607 | 1.97% |
| Hawaiian/Pac. Islander | 17 | 0.06% |
89701 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 1,914 | 47.77% |
| Black | 18 | 0.45% |
| Hispanic | 1,906 | 47.57% |
| Asian | 64 | 1.6% |
| Native American | 92 | 2.3% |
| Hawaiian/Pac. Islander | 13 | 0.32% |
89701 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
| Less Than 1 Year of College | 1,445 | 8.96% |
| Bachelor Degree | 2,084 | 12.92% |
| High School Diploma | 4,906 | 30.41% |
| No High School Diploma | 380 | 2.36% |
| GED or Alternate | 1,168 | 7.24% |
| 1 or More Years of College | 3,609 | 22.37% |
| Associates Degree | 1,468 | 9.1% |
| Masters Degree | 788 | 4.88% |
| Professional Degree | 211 | 1.31% |
| Doctorate Degree | 73 | 0.45% |