78648 can be classified socioeconomically as Lower Middle Class class compared to other ZIP Codes in Texas based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 78648 is White. The majority race/ethnicity attending public schools in 78648 is Hispanic. The current unemployment level in 78648 is 4.1%.
| Population | 8,250 |
| Population Growth Rate | 0.15% |
| Population Density | 62 People per Square Mile |
| Total Households | 3,014 |
| Percentage High Income Households | 2.8% |
| Median Household Income (2021) | $52,429 |
| Average Adjusted Gross Income (2021) | $598,440 |
| Current Unemployment Rate (May 2026) | 4.1% |
| Sales Tax Rate (2025) | 8.2% |
| Majority Race/Ethnicty | White - 52.92% |
| Public School Majority Race/Ethnicty | Hispanic - 68.41% |
78648 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 4,824 | 52.92% |
| Black | 502 | 5.51% |
| Hispanic | 3,726 | 40.87% |
| Asian | 40 | 0.44% |
| Native American | 24 | 0.26% |
| Hawaiian/Pac. Islander | 0 | 0% |
78648 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 319 | 22.95% |
| Black | 95 | 6.83% |
| Hispanic | 970 | 69.78% |
| Asian | 3 | 0.22% |
| Native American | 1 | 0.07% |
| Hawaiian/Pac. Islander | 2 | 0.14% |
78648 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
| Less Than 1 Year of College | 192 | 5.16% |
| Bachelor Degree | 585 | 15.72% |
| High School Diploma | 1,515 | 40.7% |
| No High School Diploma | 42 | 1.13% |
| GED or Alternate | 368 | 9.89% |
| 1 or More Years of College | 698 | 18.75% |
| Associates Degree | 170 | 4.57% |
| Masters Degree | 129 | 3.47% |
| Professional Degree | 0 | 0% |
| Doctorate Degree | 23 | 0.62% |