90404 can be classified socioeconomically as Lower Middle Class class compared to other ZIP Codes in California based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 90404 is White. The majority race/ethnicity attending public schools in 90404 is Hispanic. The current unemployment level in 90404 is 5.2%.
| Population | 23,975 |
| Population Growth Rate | 0% |
| Population Density | 12,600 People per Square Mile |
| Total Households | 9,678 |
| Percentage High Income Households | 6.2% |
| Median Household Income (2021) | $74,591 |
| Average Adjusted Gross Income (2021) | $614,800 |
| Current Unemployment Rate (May 2026) | 5.2% |
| Sales Tax Rate (2025) | 10.8% |
| Majority Race/Ethnicity | White - 53.4% |
| Public School Majority Race/Ethnicity | Hispanic - 48.46% |
90404 Race/Ethnicity Breakdown
| Race/Ethnicity | Total | Percentage |
|---|
| White | 13,759 | 53.36% |
| Black | 1,971 | 7.64% |
| Hispanic | 6,654 | 25.81% |
| Asian | 3,236 | 12.55% |
| Native American | 144 | 0.56% |
| Hawaiian/Pac. Islander | 19 | 0.07% |
90404 Public School Race/Ethnicity Breakdown
| Race/Ethnicity | Total | Percentage |
|---|
| White | 307 | 37.44% |
| Black | 51 | 6.22% |
| Hispanic | 409 | 49.88% |
| Asian | 51 | 6.22% |
| Native American | 2 | 0.24% |
| Hawaiian/Pac. Islander | 0 | 0% |
90404 Educational Attainment Levels
| Highest Education Level | Total | Percentage |
|---|
| Less Than 1 Year of College | 639 | 4.48% |
| Bachelor Degree | 4,933 | 34.55% |
| High School Diploma | 2,104 | 14.74% |
| No High School Diploma | 211 | 1.48% |
| GED or Alternate | 183 | 1.28% |
| 1 or More Years of College | 2,378 | 16.66% |
| Associates Degree | 811 | 5.68% |
| Masters Degree | 2,124 | 14.88% |
| Professional Degree | 527 | 3.69% |
| Doctorate Degree | 367 | 2.57% |
