78737 can be classified socioeconomically as Middle Class class compared to other ZIP Codes in Texas based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 78737 is White. The majority race/ethnicity attending public schools in 78737 is White. The current unemployment level in 78737 is 4.1%.
| Population | 24,951 |
| Population Growth Rate | 56.07% |
| Population Density | 565 People per Square Mile |
| Total Households | 4,369 |
| Percentage High Income Households | 22.6% |
| Median Household Income (2021) | $139,869 |
| Average Adjusted Gross Income (2021) | $500,370 |
| Current Unemployment Rate (May 2026) | 4.1% |
| Sales Tax Rate (2025) | 8.2% |
| Majority Race/Ethnicty | White - 73.34% |
| Public School Majority Race/Ethnicty | White - 72.51% |
78737 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 18,923 | 73.34% |
| Black | 356 | 1.38% |
| Hispanic | 5,535 | 21.45% |
| Asian | 944 | 3.66% |
| Native American | 45 | 0.17% |
| Hawaiian/Pac. Islander | 0 | 0% |
78737 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 1,923 | 76.71% |
| Black | 38 | 1.52% |
| Hispanic | 478 | 19.07% |
| Asian | 65 | 2.59% |
| Native American | 0 | 0% |
| Hawaiian/Pac. Islander | 3 | 0.12% |
78737 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
|---|
| Less Than 1 Year of College | 370 | 4.35% |
| Bachelor Degree | 3,335 | 39.22% |
| High School Diploma | 884 | 10.4% |
| No High School Diploma | 62 | 0.73% |
| GED or Alternate | 118 | 1.39% |
| 1 or More Years of College | 1,262 | 14.84% |
| Associates Degree | 477 | 5.61% |
| Masters Degree | 1,302 | 15.31% |
| Professional Degree | 416 | 4.89% |
| Doctorate Degree | 277 | 3.26% |