72015 can be classified socioeconomically as Lower Middle Class class compared to other ZIP Codes in Arkansas based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 72015 is White. The majority race/ethnicity attending public schools in 72015 is White. The current unemployment level in 72015 is 4.2%.
| Population | 27,298 |
| Population Growth Rate | 0.00% |
| Population Density | 405 People per Square Mile |
| Total Households | 10,034 |
| Percentage High Income Households | 1.3% |
| Median Household Income (2021) | $57,324 |
| Average Adjusted Gross Income (2021) | $339,210 |
| Current Unemployment Rate (May 2026) | 4.2% |
| Sales Tax Rate (2025) | 9.9% |
| Majority Race/Ethnicty | White - 84.83% |
| Public School Majority Race/Ethnicty | White - 75.46% |
72015 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 23,242 | 84.69% |
| Black | 3,006 | 10.95% |
| Hispanic | 1,007 | 3.67% |
| Asian | 112 | 0.41% |
| Native American | 30 | 0.11% |
| Hawaiian/Pac. Islander | 45 | 0.16% |
72015 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 6,173 | 78.47% |
| Black | 743 | 9.44% |
| Hispanic | 844 | 10.73% |
| Asian | 77 | 0.98% |
| Native American | 20 | 0.25% |
| Hawaiian/Pac. Islander | 10 | 0.13% |
72015 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
|---|
| Less Than 1 Year of College | 1,349 | 8.74% |
| Bachelor Degree | 2,753 | 17.83% |
| High School Diploma | 4,787 | 31.01% |
| No High School Diploma | 364 | 2.36% |
| GED or Alternate | 1,038 | 6.72% |
| 1 or More Years of College | 2,862 | 18.54% |
| Associates Degree | 1,197 | 7.75% |
| Masters Degree | 745 | 4.83% |
| Professional Degree | 202 | 1.31% |
| Doctorate Degree | 139 | 0.9% |