72223 can be classified socioeconomically as Middle Class class compared to other ZIP Codes in Arkansas based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 72223 is White. The majority race/ethnicity attending public schools in 72223 is White. The current unemployment level in 72223 is 4.2%.
| Population | 26,558 |
| Population Growth Rate | 0% |
| Population Density | 408 People per Square Mile |
| Total Households | 7,605 |
| Percentage High Income Households | 15.1% |
| Median Household Income (2021) | $97,530 |
| Average Adjusted Gross Income (2021) | $657,080 |
| Current Unemployment Rate (May 2026) | 4.2% |
| Sales Tax Rate (2025) | 8.6% |
| Majority Race/Ethnicity | White - 71.45% |
| Public School Majority Race/Ethnicity | White - 51.15% |
72223 Race/Ethnicity Breakdown
| Race/Ethnicity | Total | Percentage |
|---|
| White | 17,973 | 71.38% |
| Black | 4,764 | 18.92% |
| Hispanic | 397 | 1.58% |
| Asian | 1,977 | 7.85% |
| Native American | 45 | 0.18% |
| Hawaiian/Pac. Islander | 22 | 0.09% |
72223 Public School Race/Ethnicity Breakdown
| Race/Ethnicity | Total | Percentage |
|---|
| White | 2,253 | 52.16% |
| Black | 1,344 | 31.12% |
| Hispanic | 252 | 5.83% |
| Asian | 453 | 10.49% |
| Native American | 11 | 0.25% |
| Hawaiian/Pac. Islander | 6 | 0.14% |
72223 Educational Attainment Levels
| Highest Education Level | Total | Percentage |
|---|
| Less Than 1 Year of College | 536 | 4.29% |
| Bachelor Degree | 4,076 | 32.66% |
| High School Diploma | 1,578 | 12.64% |
| No High School Diploma | 88 | 0.71% |
| GED or Alternate | 203 | 1.63% |
| 1 or More Years of College | 1,858 | 14.89% |
| Associates Degree | 782 | 6.27% |
| Masters Degree | 1,723 | 13.81% |
| Professional Degree | 1,060 | 8.49% |
| Doctorate Degree | 576 | 4.62% |
