72002 can be classified socioeconomically as Lower Middle Class class compared to other ZIP Codes in Arkansas based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 72002 is White. The majority race/ethnicity attending public schools in 72002 is White. The current unemployment level in 72002 is 4.2%.
| Population | 20,896 |
| Population Growth Rate | 0.00% |
| Population Density | 332 People per Square Mile |
| Total Households | 4,898 |
| Percentage High Income Households | 0.8% |
| Median Household Income (2021) | $71,576 |
| Average Adjusted Gross Income (2021) | $497,530 |
| Current Unemployment Rate (May 2026) | 4.2% |
| Sales Tax Rate (2025) | 10.5% |
| Majority Race/Ethnicty | White - 73.68% |
| Public School Majority Race/Ethnicty | White - 67.59% |
72002 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 14,819 | 73.68% |
| Black | 3,433 | 17.07% |
| Hispanic | 1,819 | 9.04% |
| Asian | 1 | 0% |
| Native American | 42 | 0.21% |
| Hawaiian/Pac. Islander | 0 | 0% |
72002 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 1,195 | 69.16% |
| Black | 255 | 14.76% |
| Hispanic | 245 | 14.18% |
| Asian | 30 | 1.74% |
| Native American | 1 | 0.06% |
| Hawaiian/Pac. Islander | 2 | 0.12% |
72002 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
| Less Than 1 Year of College | 476 | 6.08% |
| Bachelor Degree | 1,333 | 17.04% |
| High School Diploma | 2,599 | 33.21% |
| No High School Diploma | 177 | 2.26% |
| GED or Alternate | 649 | 8.29% |
| 1 or More Years of College | 1,351 | 17.27% |
| Associates Degree | 738 | 9.43% |
| Masters Degree | 383 | 4.89% |
| Professional Degree | 75 | 0.96% |
| Doctorate Degree | 44 | 0.56% |