72719 can be classified socioeconomically as Middle Class class compared to other ZIP Codes in Arkansas based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 72719 is White. The majority race/ethnicity attending public schools in 72719 is White. The current unemployment level in 72719 is 4.2%.
| Population | 17,341 |
| Population Growth Rate | 0.00% |
| Population Density | 1,730 People per Square Mile |
| Total Households | 3,261 |
| Percentage High Income Households | 1.1% |
| Median Household Income (2021) | $90,833 |
| Average Adjusted Gross Income (2021) | $406,980 |
| Current Unemployment Rate (May 2026) | 4.2% |
| Sales Tax Rate (2025) | 9.5% |
| Majority Race/Ethnicty | White - 86.16% |
| Public School Majority Race/Ethnicty | White - 70.52% |
72719 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 12,954 | 86.16% |
| Black | 770 | 5.12% |
| Hispanic | 862 | 5.73% |
| Asian | 357 | 2.37% |
| Native American | 92 | 0.61% |
| Hawaiian/Pac. Islander | 0 | 0% |
72719 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
| White | 2,536 | 74% |
| Black | 138 | 4.03% |
| Hispanic | 535 | 15.61% |
| Asian | 162 | 4.73% |
| Native American | 47 | 1.37% |
| Hawaiian/Pac. Islander | 9 | 0.26% |
72719 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
| Less Than 1 Year of College | 303 | 5.82% |
| Bachelor Degree | 1,754 | 33.67% |
| High School Diploma | 1,244 | 23.88% |
| No High School Diploma | 97 | 1.86% |
| GED or Alternate | 75 | 1.44% |
| 1 or More Years of College | 879 | 16.87% |
| Associates Degree | 252 | 4.84% |
| Masters Degree | 450 | 8.64% |
| Professional Degree | 43 | 0.83% |
| Doctorate Degree | 113 | 2.17% |