72774 can be classified socioeconomically as Lower Middle Class class compared to other ZIP Codes in Arkansas based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 72774 is White. The majority race/ethnicity attending public schools in 72774 is White. The current unemployment level in 72774 is 4.2%.
| Population | 7,138 |
| Population Growth Rate | 0.00% |
| Population Density | 62 People per Square Mile |
| Total Households | 2,387 |
| Percentage High Income Households | 2.0% |
| Median Household Income (2021) | $64,805 |
| Average Adjusted Gross Income (2021) | $425,190 |
| Current Unemployment Rate (May 2026) | 4.2% |
| Sales Tax Rate (2025) | 12.2% |
| Majority Race/Ethnicty | White - 91.07% |
| Public School Majority Race/Ethnicty | White - 86.48% |
72774 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 6,078 | 91.07% |
| Black | 12 | 0.18% |
| Hispanic | 380 | 5.69% |
| Asian | 108 | 1.62% |
| Native American | 96 | 1.44% |
| Hawaiian/Pac. Islander | 0 | 0% |
72774 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 844 | 90.75% |
| Black | 11 | 1.18% |
| Hispanic | 48 | 5.16% |
| Asian | 10 | 1.08% |
| Native American | 17 | 1.83% |
| Hawaiian/Pac. Islander | 0 | 0% |
72774 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
|---|
| Less Than 1 Year of College | 254 | 6.77% |
| Bachelor Degree | 538 | 14.34% |
| High School Diploma | 1,314 | 35.03% |
| No High School Diploma | 63 | 1.68% |
| GED or Alternate | 323 | 8.61% |
| 1 or More Years of College | 793 | 21.14% |
| Associates Degree | 145 | 3.87% |
| Masters Degree | 235 | 6.26% |
| Professional Degree | 13 | 0.35% |
| Doctorate Degree | 73 | 1.95% |