71964 can be classified socioeconomically as Lower Middle Class class compared to other ZIP Codes in Arkansas based on Median Household Income and Average Adjusted Gross Income. The majority race/ethnicity residing in 71964 is White. The majority race/ethnicity attending public schools in 71964 is White. The current unemployment level in 71964 is 4.2%.
| Population | 4,961 |
| Population Growth Rate | 0.00% |
| Population Density | 144 People per Square Mile |
| Total Households | 1,380 |
| Percentage High Income Households | 1.1% |
| Median Household Income (2021) | $57,500 |
| Average Adjusted Gross Income (2021) | $353,350 |
| Current Unemployment Rate (May 2026) | 4.2% |
| Sales Tax Rate (2025) | 8.0% |
| Majority Race/Ethnicty | White - 97.92% |
| Public School Majority Race/Ethnicty | White - 76.35% |
71964 Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 4,667 | 97.92% |
| Black | 0 | 0% |
| Hispanic | 64 | 1.34% |
| Asian | 0 | 0% |
| Native American | 35 | 0.73% |
| Hawaiian/Pac. Islander | 0 | 0% |
71964 Public School Race/Ethnicty Breakdown
| Race/Ethnicty | Total | Percentage |
|---|
| White | 3,315 | 81.57% |
| Black | 161 | 3.96% |
| Hispanic | 543 | 13.36% |
| Asian | 23 | 0.57% |
| Native American | 19 | 0.47% |
| Hawaiian/Pac. Islander | 3 | 0.07% |
71964 Educational Attainment Levels
| Highest Education Level Attained | Total | Percentage |
|---|
| Less Than 1 Year of College | 301 | 12.95% |
| Bachelor Degree | 269 | 11.57% |
| High School Diploma | 730 | 31.4% |
| No High School Diploma | 14 | 0.6% |
| GED or Alternate | 67 | 2.88% |
| 1 or More Years of College | 377 | 16.22% |
| Associates Degree | 258 | 11.1% |
| Masters Degree | 233 | 10.02% |
| Professional Degree | 28 | 1.2% |
| Doctorate Degree | 48 | 2.06% |